Crafting a joint commitment on living wages in banana supply chains

Crafting a joint commitment on living wages in banana supply chains - workshop

“Participating retailers all agree on the need, and nearly all of them have expressed a desire to join a sector commitment. The focus of the workshop will be to agree a draft commitment that each company can sign onto.”

Context

IDH is a Foundation that works with businesses, financiers, governments and civil society to realize sustainable trade in global value chains.

In June 2022, Amanda Penn of the IDH UK team had been working with the nine major UK retailers on measuring living wage gaps in their banana supply chains, and on a sector commitment to close those gaps. Following previous online workshops together during the pandemic, she sought a facilitator for a first in-person workshop in London, from around 11am-5pm one day in July, to engage the CSR officers of the nine retailers to agree a draft commitment.

She wrote that “Participating retailers all agree on the need, and nearly all of them have expressed a desire to join a sector commitment. The focus of the workshop will be to agree a draft commitment that each company can sign onto.”

Participants were to number around 15-20 in total, including a few IDH staff. The loft room ‘Nest 2’ had been booked for the day at Wallace Space St. Pancras.  Participants were invited to stay for drinks together after the workshop.

Aims

Following our initial meetings, the aims of the workshop were agreed to be as follows:

  • To reflect and learn together from our partnership building work to date, and each other’s experience of it, to improve process and co-ordination and clarify needs and expectations,
  • To draw on the draft commitment circulated in advance to agree key elements of a commitment that we hope each company can sign on to,
  • To take a transparent and energizing, interactive and co-operative approach that will build mutual trust, confidence and commitment in the way forward together.

Approach

For this assignment, I drew on the following of ICA’s Technology of Participation (ToP) methods in particular:

The Focused Conversation method provides a structured, four-level process for effective communication which ensures that everyone in a group has the opportunity to participate.

The Consensus Workshop method is a five stage process that enables a facilitator to draw out and weave together everybody’s wisdom into a clear and practical consensus.

I arranged with Wallace Space to reserve the ground floor Locker & Rudder room in the same building in St Pancras, as an alternative to the loft room Nest 2 with its sloping walls, in order to allow vertical wall space for use with a ‘sticky wall’.

None of us were very used to meeting in person, due to two years of COVID restrictions, and it was far from clear that the pandemic was over. So I noted the COVID-19 protective measures in place at Wallace Space, and proposed some additional measures to reassure participants and encourage them to attend, and to further mitigate risks of infection.

These formed the basis of my subsequent blog post Mitigating COVID risks for in person and hybrid events.

Agenda & process

An outline agenda was agreed and circulated as follows:

11.00 Arrivals & coffee – breakfast, coffee and informal workspace is available from 8am
11.15 Opening – welcome & overview, introductions & expectations
11.45 Learning from our experience – including accomplishments & challenges to date, and benefits & challenges ahead
12.45 Lunch
1.30 Crafting our commitment – drawing on the circulated draft to articulate “What are key elements of a Living Wage Commitment for Banana Supply Chains that we would like UK retailers to be able to agree?”
3.15 Break
3.30 Next steps – next steps, reflection & close.
-5.00 Drinks – and informal networking

I used the ToP Focused Conversation method to structure the day as a whole, and to design the opening conversation and closing reflection – see Four steps to a universal principle of facilitation and learning.

I used the ToP Consensus Workshop method to articulate “What are key elements of a Living Wage Commitment for Banana Supply Chains that we would like UK retailers to be able to agree?”.

Critically, I invited participants to draw on the circulated draft commitment to identify elements that they would like retailers to be able to agree. For the purpose of consensus-building, I discouraged them from focusing on what they did not or could not agree, or what it would take for them to be able to agree. The former would be an unhelpful distraction, and the latter would be addressed under Next Steps and following the workshop.

To enable them to work most effectively together, I invited them to adopt the following working assumptions:

  • We are curious and open to learn
  • Everyone has wisdom, and we all need everyone’s wisdom for the wisest result
  • So we will listen with care to understand and speak with care to be understood
  • We will strive to ensure that our own participation does not exclude that of others
  • We will have difficult conversations with courage and compassion
  • We will respect each other’s time by being punctual and avoiding distractions
  • We will respect each other’s health by practicing COVID safety

Feedback and impact

Directly after the workshop, Amanda wrote “Anecdotally, everyone really enjoyed the facilitation and found it useful.”  Participants feedback included:

  • Facilitation was very effective
  • The activities were well designed and triggered really useful conversation at table and room level
  • I would say it met our aim to gain mutual trust and agreement on key elements
  • I think the key thing was to get agreement on the content of the commitment and a timeline for the next steps. Also just really helpful to get an idea of where others stand on this – easy to commit on a zoom call but much harder to maintain this face to face. Reassuring to see that everyone clearly wants to make this happen
  • For us personally it was a great way to get our voice heard by other retailers and encourage understanding of each retailer’s unique supply chain.

UK retailers commit to close living wage gaps in international banana supply chainsA year later, in July 2023, Amanda wrote:

“The top 9 UK retailers launched a living wage commitment in March. On numerous occasions the CSR managers who attended the workshop you led credited that day with being a pivotal moment in the process and paving the way for the ultimate result. So, thank you!” 

In the meantime, I had worked with some of Amanda’s colleagues at IDH to design and facilitate a series of three half-day workshops in London and Brussels for around 30 representatives of partner organisations to develop a joint commitment on living wage in Tea supply chains.

Since then, I was pleased to be able to work with Amanda again, and some of  the UK retailers and some of their European counterparts, to design and facilitate a one day hybrid workshop in Madrid. This involved around 30 in person and a dozen online, representatives of a variety of European partner organisations working to develop joint commitments on living wages in Banana supply chains in a number of European countries.


See also about mehow I workwho I work with and recommendations & case studies, and please contact me about how we might work together.

ToP facilitation training at your place – and free places for you!


Register now for public courses in EventbriteAre you interested in taking or commissioning ToP facilitation training – but you don’t find any scheduled public courses to suit you, and you don’t have a group large enough to make an in-house course cost-effective?

I’d be happy to talk with you about scheduling a partnership course with you, at your place, wherever you are – please contact me.

If you can provide a suitable space for the training, or perhaps venue & catering and trainer accommodation as well, then you could enjoy a number of free and/or discounted places for you or your delegates. We would need only to recruit enough fee-paying trainees between us by an agreed deadline to make up the numbers and the budget to confirm the course. Depending on the location and the deadline I may be able to recruit those extra people myself, and handle online registrations and payments. If you can recruit more people yourself, from your networks, and if you can handle registrations and payments, then you could have more free or discounted places and maybe a shorter lead time as well.

If you choose one of my regularly scheduled public courses listed below, then we will be better able to confirm the course even if you can’t recruit many people yourself. If you have particular training needs and you can recruit others who share them, then we could develop and schedule a public course tailored to meet your needs.

Since 2013 when I launched my own public and partnership courses under license with ICA:UK, with whom I have offered public and in-house training since 1998, I have offered dozens of such partnership courses in locations including (most often) Brussels, and Edinburgh, Geneva, Istanbul, Kiev, Moscow, Pisa and online.

I deliver in English and with simultaneous interpretation. I draw on the worldwide network of ICA International to provide ToP training materials in many languages, and to arrange for experienced local ToP trainers to deliver with me (or without me) in many languages.

I particularly welcome opportunities to deliver training within a day or two’s surface travel from London or Barcelona.  If I am not tempted to fly to deliver training myself further afield, then I shall be glad to recommend an alternative experienced ToP trainer who is more local to you – see What can I do about climate change, personally and as a facilitator?


See also about mehow I workwho I work with and recommendations & case studies, and please contact me about how we might work together.

Register now in Eventbrite for my own upcoming public courses in London & elsewhere. For additional courses, dates & locations offered by fellow ICA:UK Associates, including online, see A new schedule and special offers for ToP facilitation training.

Supercharge your facilitation practice with opportunities & insights from the profession

ICAUK ToP Participatory Strategic Planning training, 2013 at NCVO in London - photo Adam Swann, facilitation Martin Gilbraith #ToPfacilitation 1Supercharge your learning at the UK’s top facilitation event of the year

A space to grow, reflect and learn together

Register for the International Association of Facilitators (IAF) England & Wales annual conference, and supercharge your learning this year by joining our special pre-conference ICA:UK ToP facilitation masterclass with Martin Gilbraith.

Conference attendees enjoy a 25% discount, IAF members and non-members.

Register now:


What is changing in the world of facilitation and workshop design?

What can 2023 teach us about the promises and challenges of 2024?

There are some fascinating insights on the practice of facilitation and the profession in this new survey report from SessionLab, not least that almost 20% of respondents report that they use ICA’s ToP facilitation methods – we wonder what the other 80% are waiting for!

This second annual report is based on the contributions of 975 facilitators around the world, and accompanied by commentary from 12 experts sharing their perspectives.

John Cornwell of our own ICA:UK Team and IAF’s Social Inclusion Facilitators comments on the demographics of the profession:

“We need to expand outreach efforts, include colleagues from various backgrounds worldwide, and create an inclusive and supportive environment for facilitators”

Read the report:


Taking your facilitation online

Includes Miro, Mural and Jamboard templates for ToP Focused Conversations and Consensus Workshops

A few places remain available on this month’s two-session course on adapting ICA’s ToP facilitation methods for the online world with Alan Heckman.

Register now:


Support us to support our international partners

The current focus of ICA:UK’s International Working Group is on:

  • providing support for local organisations in Africa through the Village Volunteers sponsorship scheme. We have recently been able to fund training in ToP methods for Support for Community Response, and training of Climate Change Educators through the Kombuni Water Development Self-Help Group, both in Kenya.
  • making plans for the expansion of the Village Volunteers scheme so that we can deepen and broaden our impact in Africa. Watch this space for more detail
  • exploring further expansion of ToP training in Romania by identifying and working with a local partner there

Add your support to Village Volunteers here.


Why ICA’s ‘Technology of Participation’ (ToP) facilitation training?

93% of participants rated Group Facilitation Methods 8/10 or higher

Comments from participants’ end-of-course evaluations included:

  • brilliant – a must-do if you want better, more effective meetings
  • provides two practical, easy-to-use methods to discover deep insights from diverse groups – useful tools for any group, organisation or community
  • benefits for experienced facilitator and novice alike
  • worth every penny – excellent content & great presentation

“Successful meetings are key to our internal and external successes. Many of our staff mentioned this training as a highlight in their end of year reviews – several said it was the most useful training they had ever attended.”

Eve Geddie

Find out what Group Facilitation Methods could do for you.

Download our course brochure here


** Last few places available **  
Taking ToP Methods Online,
ONLINE, 15 Feb
with Alan Heckman

Adapting ICA’s ToP facilitation methods for the online world.
Group Facilitation Methods
LONDON, 20-21 Feb
with Martin Gilbraith

Introducing the foundations of the ToP approach, two powerful techniques for structuring effective conversations and building group consensus.
* Fast approaching *  
Group Facilitation Methods
EDINBURGH, 20-21 Mar
with Martin Gilbraith

Introducing the foundations of the ToP approach, two powerful techniques for structuring effective conversations and building group consensus
ToP Masterclass
Birmingham, 25 Apr
with Martin Gilbraith

Facilitating dialogue, learning, consensus & change.

Also coming soon:

See the full 2024 schedule at https://ica-uk.org.uk/courses/


Looking for something else, tailored or in-house?

Let us come to you to meet your particular goals

Maximise your benefit from our training by letting us come to you, to meet your particular learning goals:

If your organisation or group needs a facilitator, or if you need support in designing and delivering a workshop, meeting or conference:

Meet Our Team, and Contact us!


Interested in joining our team of trainers?

We currently have seven trainee trainers at various stages of the trainer’s journey, and we are keen to grow and diversify our team further – learn more and contact us.


Have you got your Sticky Wall yet?

ICA:UK Sticky Walls are a great visual tool for facilitators, group leaders and trainers. They are light, portable and can be used anywhere. Arrange and reposition ideas easily to inspire idea generation and encourage group involvement. 

Buy now


See also about mehow I workwho I work with and recommendations & case studies, and please contact me about how we might work together.

Register now in Eventbrite for my own upcoming public courses in London & elsewhere and see ICA:UK for additional courses offered by fellow ICA:UK Associates online and elsewhere.

To arrange an in-house or partnership course for your group, see ToP facilitation training at your place – and free places for you! and please contact me.

Are you ready to elevate your facilitation skills to lead more impactful group sessions in 2024?

A glimpse of ToP facilitation training

Kickstart your New Year with a commitment to your personal and professional development

As the new year approaches, are you thinking of how you could better lead your teams to success?

Check out our new ICA:UK 2024 public course schedule for ‘ToP’ facilitation training in London, Manchester, Birmingham, Edinburgh, Dublin and online.

In addition to our flagship Group Facilitation Methods, these 1-3 day ‘Technology of Participation’ (ToP) training courses include:

  • Focused Conversation
  • Action Planning
  • Participatory Strategic Planning
  • Taking ToP Methods Online, and
  • a special one-day ToP Masterclass.

Additional courses, dates and locations may be added throughout the year at https://ica-uk.org.uk/courses/.

If you do not find what you are looking for, please contact me.


Book now and save!

Enjoy a special New Year offer

Book now to enjoy a special New Year offer of 10% off a limited number of full rate or discounted places on any of our 2024 courses:

  • follow the link to your choice of course at https://ica-uk.org.uk/courses/
  • enter the promo code NewYear24 when registering
  • register before Monday 8 January at 12 noon

But remember, places are limited so do not delay!


Why ICA’s ‘Technology of Participation’ (ToP) facilitation training?

93% of participants rated Group Facilitation Methods 8/10 or higher

Comments from participants’ end-of-course evaluations included:

  • brilliant – a must-do if you want better, more effective meetings
  • provides two practical, easy-to-use methods to discover deep insights from diverse groups – useful tools for any group, organisation or community
  • benefits for experienced facilitator and novice alike
  • worth every penny – excellent content & great presentation

“Successful meetings are key to our internal and external successes. Many of our staff mentioned this training as a highlight in their end of year reviews – several said it was the most useful training they had ever attended.”

Eve Geddie


Find out what Group Facilitation Methods could do for you.

Download our course brochure here


Coming soon:

Focused Conversation
DUBLIN, 25 January
with Miriam O’DonoghueIntroducing one of the foundations of the ToP approach, a powerful technique for structuring effective conversations.
Group Facilitation Methods
DUBLIN, 25-26 January
with Miriam O’DonoghueIntroducing the foundations of the ToP approach, two powerful techniques for structuring effective conversations and building group consensus.
Group Facilitation Methods
ONLINE, 29-31 January
with Megan Evans & Dawn WilliamsIntroducing the foundations of the ToP approach, two powerful techniques for structuring effective conversations and building group consensus.
Taking ToP Methods Online,
ONLINE, 15 Feb
with Alan HeckmanAdapting ICA’s ToP facilitation methods for the online world.
Group Facilitation Methods
LONDON, 20-21 Feb
with Martin GilbraithIntroducing the foundations of the ToP approach, two powerful techniques for structuring effective conversations and building group consensus.
Action Planning
LONDON, 22 Feb
with Martin GilbraithParticipatory planning for short-term projects and events.

Also coming soon:

See the full 2024 schedule at https://ica-uk.org.uk/courses/


Looking for something else, tailored or in-house?

Let us come to you to meet your particular goals

Maximise your benefit from our training by letting us come to you, to meet your particular learning goals:

If your organisation or group needs a facilitator, or if you need support in designing and delivering a workshop, meeting or conference:

Meet Our Team, and Contact me!


Have you got your Sticky Wall yet?

ICA:UK Sticky Walls are a great visual tool for facilitators, group leaders and trainers. They are light, portable and can be used anywhere. Arrange and reposition ideas easily to inspire idea generation and encourage group involvement.

Buy now


See also about mehow I workwho I work with and recommendations & case studies, and please contact me about how we might work together.

Register now in Eventbrite for my own upcoming public courses in London & elsewhere and see ICA:UK for additional courses offered by fellow ICA:UK Associates online and elsewhere.

To arrange an in-house or partnership course for your group, see ToP facilitation training at your place – and free places for you! and please contact me.

Reflecting on a year in freelance facilitation, 2022-23

As last summer, when I reviewed the year to June 2022, I shall share here in this longer read some data and reflections on the last year of my professional practice, and some insights and implications for my future practice and professional development. It is broadly a four-level ORID reflection again, of course (albeit long on the ‘O’).

In this past year to June 2023 I delivered 14 contracts for 12 clients. That compares with 19 contracts for 15 clients the year before and 32 for 22 the year before that.

This past year’s contracts involved a total of 7 individual online sessions and 10 in-person & 3 hybrid events – in London, Oxford, Belfast, Brussels & Lille. That compares with 76 online and 2 in person last year to June 2022 and more than 100 online sessions and none in-person the year before that to June 2021, in the midst of the COVID pandemic.

So clients, contracts, sessions and events have all been markedly fewer this past year compared to the previous two, and contracts considerably fewer also than the 25 each year to June 2019 and to June 2020. I think that reflects my post-pandemic return to largely in-person events, albeit with a great deal less in-person preparation and follow-up, coupled with my post-pandemic choice to work less and more selectively and locally.

I Declare A Climate Emergency

I resolved in January 2020 to restrict my travel mostly to places accessible to London without flying, and to try to travel less and work more online. While my work has now returned to more in person and with travel, and less online, I have not found myself tempted to fly and I have not found it difficult not to, so I am glad of that.  I am fortunate indeed to be located in London, close and accessible to so many client opportunities.

I was not sub-contracted to colleagues for any contracts this year, but for three contracts I sub-contracted to or licensed one or more colleagues myself. That compares to one & nine last year and 10 & 19 the year before. So my return to more working in-person and with travel has been associated with more working solo again, and less as one of a team, which I do not find surprising. While I was delighted to be able to work more collaboratively when I was working largely online, I have not much missed that this past year of working more in person, so I am glad of that too.

Partners that I have contracted with this past year included again ICA:UK colleagues Megan Evans and Orla Cronin. I have otherwise collaborated also with others of the ICA:UK team and with IAF and other colleagues – some mentioned below.

Clients I have worked with have again included UK charities and international NGOs and devolved government, plus this year both UK and European professional and trade associations and multi-sector partnerships.

Of this past year’s contracts, 10 involved facilitation while 3 involved training and one involved coaching and consulting. That compares to 7 facilitation, 7 training and 6 coaching & consulting the year before, and 11, 18 and 7 the year before that.  So the proportion of facilitation to training, coaching and consulting this year has been significantly higher than in recent years, both mid- and pre-pandemic. Perhaps that reflects the renewed appetite that many groups seem to have had to meet again in person this past year, coupled with the tightened budgets for training and development that many have had to contend with, at least in the UK.

Carbon Neutral Cities Alliance — Embodied Carbon Meeting in Lille France, June 2023 https://www.youtube.com/watch?v=fjlUCNIFIMoFacilitation contracts this past year have ranged in scale from a single half-day or one-day workshop at relatively short notice to 3 days over one or two events, collaboratively designed and prepared over several months:

  • with Amnesty International, design and facilitation of a one day hybrid team retreat for the 6 members of the Campaigns and Education Management Team of the International Secretariat in London
  • with the Carbon Neutral Cities Alliance, design and facilitation of a 3-day in person meeting in Lille for around 30 delegates to support learning and collaboration on Dramatically Reducing Embodied Carbon in Europe’s Built Environment – see video
  • with IDH Trade, design and facilitation of a series of three half-day workshops in London and Brussels for up to around 30 representatives of partner organisations to develop a joint commitment on living wage in Tea supply chains
  • with EFFA, design and facilitation of a one-day Board & Secretariat strategy meeting for 12 in Brussels
  • with the Commonwealth Foundation, design and facilitation of a two-part, 3-day retreat for the staff team of around 25 in London
  • with Girls Not Brides, design and facilitation of a 2-day hybrid Board retreat for Trustees and senior staff in London and online
  • with IDH Trade, design and facilitation of a half-day workshop in London, for around 15 representatives of UK retailers to develop a joint commitment on living wages in Banana supply chains
  • with the Royal Academy of Engineering, design and facilitation of a series of online workshops for around 30, including experts of the NEPC Net Zero working Group plus Policy and Communications staff from the Academy and partner Professional Engineering Institutions, to develop joint messaging on systems approaches to Net Zero
  • with the Northern Ireland Human Rights Partnership, design and facilitation of a half-day reflective partnership workshop for around 20 partner staff and Trustees in Belfast
  • with Amnesty International, design and facilitation of a one day in-person team retreat for members of the global Law & Policy team near Oxford

Amanda Penn, Senior Partnerships Manager at IDH, The Sustainable Trade Initiative

“The top 9 UK retailers launched a living wage commitment in March. On numerous occasions the CSR managers who attended the workshop you led credited that day with being a pivotal moment in the process and paving the way for the ultimate result. So, thank you!” 

#ToPfacilitation training in Belfast, October 2023

Training contracts this past year have ranged in scale from a single introductory session for one group, to multiple sessions for multiple groups:

As in the previous year, I chose to offer no scheduled public ToP facilitation training myself this past year, and instead invited participants to register with ICA:UK or another ICA worldwide.

As ICA:UK undertakes an organisational restructure this summer, and prepares to license Associates to offer UK public ToP training instead of offering them itself, I have been working with Trustees and other Associates to develop this new operating model and to offer my own scheduled public ToP facilitation training again in London – watch this space!

free facilitation coaching

Coaching and consulting contracts this past year comprised just one contract of two online sessions and one in person:

  • with the Ethical Tea Partnership, consulting support for the design and preparation of a hybrid multi-stakeholder dialogue on gender in the global tea sector involving around 70 in London and online.

I also continued to offer free facilitation coaching throughout the year, more or less formally supporting eight mostly young people during the year in their work for climate justice, gender equity or anti-racism.

For IAF, I continued to serve as a volunteer mentor in the IAF mentoring programme, working again with two mentees in parallel this past year.

Siew Onn WanSiew Onn Wan, Mindset Coach

“With the help of mentor Martin, I have made significant progress in facilitation mastery and business development. To my surprise, he helps me to see new possibilities when I hesitate to take action. I also learn much from mentor Martin on inner work as a helping professional. Greatly appreciate my mentor’s questions and nudges in the journey of professional development as a process facilitator. Here are some details on the IAF mentoring program.”

For the Power of Facilitation, I continued to work with fellow contributors to promote the book, including with colleagues of IAF France in their Facilitation Week session in October, LUNCH LAB “the Power of Facilitation”.

#FacPower Lançamento da versão em Português e Espanhol – Lanzamiento de las versiones en portugués y español I also continued throughout the year to support more than 80 IAF colleagues around the world to work to translate the book into more than a dozen languages. The first translated edition was launched in November, simplified Chinese. Another three are preparing to launch during Facilitation Week 2023 next week, Japanese, Portuguese and Spanish.

For SessionLab‘s first comprehensive survey on the state of facilitation, 2023 edition, I was pleased to have the opportunity to share some reflections in the Resources & Communities section on How do (ToP) facilitators keep learning?  It is a comprehensive survey indeed, rich with insight and with much food for thought for all of us who are seeking to promote the power of facilitation worldwide.

My free facilitation webinars this year comprised two sessions, both exploring feminist facilitation. The first in January was part of the ICA:UK Online Focused Conversation Series, and attracted around 30 participants.

The second in May was in partnership with IAF Social Inclusion Facilitators and We Are Feminist Leaders as well as ICA:UK. This session attracted 208 participants to share their experience and insights, and no less than 717 who expressed an interest by registering for the session.  So we were very excited that the topic and the session generated so much interest.

We met several times since May to consider how we might continue to collaborate together on our own learning journeys, and also to challenge and support others to make their facilitation practice more feminist and their feminist practice more facilitative. We have scheduled a further session for Facilitation Week 2023, on Monday 11 September, so do join us then to connect, share & learn.

I expect the questions raised by all of these sessions to remain a key focus for my own professional development this coming year:

“What does feminism bring to facilitation, and what does feminist facilitation look like? How can I ensure that my own practice as a professional facilitator is more effectively and explicitly feminist, anti-racist and anti-oppressive? How can I ensure that my own practice as a professional facilitator is more effectively and explicitly feminist, anti-racist and anti-oppressive?”

Facilitate 2023: Celebrating and sharing the diversity of facilitationIn my own professional development I have continued to value the professional community and facilitation meetups of IAF England & Wales, and particularly this year’s in-person conference in Birmingham in April, titled #Facilitate2023: Celebrating and sharing the diversity of facilitation.

It was a richly diverse group and a richly diverse programme, featuring numerous sessions focusing on aspects of diversity, inclusivity and lived experience including dyslexia & neurodiversity, power dynamics & protected characteristics and language. Having not attended an in-person conference since 2019, and having stood down as chapter Chair in 2020, I was as excited by the number of new faces, and the youth and diversity of many of them, as I was by the programme.

In my volunteering for the Gay Outdoor Club, I stepped up in October from my marketing & social media and Online Group Co-ordinator roles to join the GOC Board as Trustee and Website & IT manager as well.  While I do not regard myself as a specialist in websites & IT any more than in marketing & social media, and I did not join GOC to work on those at my computer screen any more than I did to host online socials, I have enjoyed being able to apply some of my professional skills and experience to a club that I and others have derived so much value from, and to find them valuable and valued.

Being supported by the professional web developer who built the GOC site, my new role is in fact as much if not more about member engagement than it is about the website and IT, and I have approached the role on that basis. A GOC website & IT user feedback survey in January provided invaluable feedback and suggestions for numerous incremental improvements thereafter to the functionality and ease of use of the website, as did a GOC website design refresh & branding survey in July to inform a refreshed GOC branding and design and also a new strategic plan for the club.

Drawing on 5 years of experience of hosting meetups for IAF England & Wales, I have introduced a new GOC Meetup group to attract new members there, and drawing on the IAF England & Wales conference in Birmingham in April, I have been able to recommend consultants to provide training and support as part of GOC’s Inclusion and Diversity strategy.  I was interested to take a Stonewall training workshop with other GOC members as part of that as well, and find that to contribute helpfully to my own professional development. I am looking forward to supporting the club further next year in all of those areas, as we celebrate our 50th anniversary in 2024.

Thank you for following. If you don’t find me online, or in facilitation, training and consulting, you might find me outdoors!


See also about me, how I work, who I work with and recommendations & case studies, and please contact me about how we might work together.