How to Facilitate LEGO Serious Play Online – #FacWeek Foreword

How to Facilitate LEGO® Serious Play® Online

Welcome to International Facilitation Week 2020, starting today! #FacWeek

This year I am pleased to join with Sean Blair CPF in launching his new book, for which I am pleased to have contributed the Foreword, below.

Join Sean and me if you can at this year’s online IAF England & Wales Annual Conference, in which he will be leading a session The story of how LEGO® Serious Play®, a face-to-face method went #Online and I shall be co-hosting this month’s UK & Ireland facilitators virtual coffee meetup #IAFmeetup – all welcome!

Also this week, on Thursday I shall be leading Facilitation Competencies for Agilists with fellow ICA:UK ToP trainer Megan Evans part of Agile Tour London 2020.  And of course I shall be tweeting @FacWeek!

How will you celebrate and promote the power of facilitation this year? Check out the global schedule of events at www.facweek.org, and you will not be left short of ideas!


I started out as a facilitator in 1986, with my first training in the ICA ‘Technology of Participation’ (ToP) methodology that has been my facilitation speciality ever since.

I have been providing facilitation and facilitation training professionally to a wide range of clients since 1997, became a Certified™ Professional Facilitator (CPF) of the International Association of Facilitators in 2008 and was inducted into the IAF Hall of Fame in 2014, then became CPF | Master this year in 2020.

All of this time I have worked remotely, in and with geographically distributed groups, as well as face-to-face. I have been using online technology in this work for as long as it has been available.

I have never sought to make online facilitation a particular speciality, however – until now, of course. I have not made LEGO® Serious Play® a speciality either, in spite of having enjoyed a long and distinguished early childhood career in LEGO®!

I believe that a facilitator is first a facilitator, and only second an online facilitator or a LEGO Serious Play facilitator. I believe that the keys to mastering facilitation lie in the values and the stance of the facilitator, the competencies and the disciplines, rather than the space or the platform, the methods or the tools.

Nevertheless, I am excited to commend to you this book ‘How To Facilitate Meetings & Workshops Using The LEGO® Serious Play® Method Online’. Here are three reasons why.

I know Sean, and that he is a competent, experienced and accomplished facilitator. Questions are the primary tool of every facilitator, and I know that he asks good questions and that he asks them well. In an early meetup of IAF England & Wales, in London in perhaps 2013, he posed the question: “Is there such a thing as a universal principle of facilitation?”

It didn’t take me long to think and respond that, in my own facilitation at least, there is certainly something approaching that – the ‘ORID’ model underlies of the ToP Focused Conversation method and the ToP methodology as a whole.

I know that Sean has since integrated this approach in his practice, and in his previous book ‘Mastering The LEGO Serious Play Method’. I was sufficiently inspired by the metaphor of ORID as a universal principle that I blogged about it then and have used it in my training ever since.

Many facilitators have rapidly developed a speciality in working online this year, as Sean and I have as well. Some have done so more quickly and easily than others, and some with greater enthusiasm. Most, in my experience, have had reservations about some of the very real limitations of online facilitation. Only recently I think more of us are becoming belatedly more aware of some equally real limitations of face-to-face, and some real advantages of working online.

So, it is not only LEGO Serious Play practitioners that might take heart and find inspiration in the many innovations that Sean shares in this book. There is much here for all of us to learn from – not least, the rigour and creativity with which he has designed ‘a digital process that uses bricks’ [substitute your preferred tool or method here] ‘rather than an analogue process poorly rendered online’.

I’ve heard it said that, in online facilitation, every participant brings their share of the meeting room with them. This is a challenge for LEGO Serious Play practitioners perhaps more than most, and one to which this book rises admirably.

As Sean makes clear in his Guiding Principles, success in achieving outcomes rather than just engagement through facilitation comes largely from the planning and preparation, and from the capacity to divert nimbly from the plan when the moment requires improvisation.

All of this can be considerably more complex and difficult online than face-to-face. So, if this is what can be done with LEGO Serious Play, think what else can be possible online!

Finally, we are in the midst of a climate emergency, as well as a public health emergency. I believe that the two are not unrelated, and that they demand new ways of connecting, communicating and collaborating that are less carbon intensive as well as more COVID-19 secure, and that are more creative, compassionate and empowering as well. I believe that facilitation has a central role to play on the latter, with bricks as well as without, and that designing and delivering facilitation well online must play a part on the former.

I have witnessed an extraordinary flourishing of creativity and innovation among facilitators in response to the pandemic and lockdown of recent months, and an extraordinary generosity of sharing of it as well – largely, of course, online.

I am delighted to see this valuable and timely new book enter the fray, and just in time for International Facilitation Week! I am proud to be able to welcome you to it, and grateful to Sean for sharing it.

Buy the book, online of course, from Serious Work.


See also about mehow I workwho I work with and recommendations & case studies, and please contact me about how we might work together. Please do not delay before contacting me – the earlier I hear from you, the more chance that I will be able to help and the more helpful I may be able to be.

Register now on Eventbrite for my free facilitation webinars, and for my regularly scheduled ToP facilitation training courses in London and Brussels.

Facilitation case study: Celebrating 20 years with the European Training Foundation in Turin – #ETF20

“How might you creatively engage a diverse, international group of around 120, both face-to-face and online, to reflect, learn and bond together in celebrating 20 years of collective achievement?”

This was the question facing Michael Ambjorn and I as we prepared to work with the European Training Foundation (ETF) in Turin earlier this month. Part of the answer lay in the ‘Wall of Wonder’ method of ICA’s Technology of Participation, captured by Michael in a timelapse (below – the #FacHistory hashtag at the end refers to another 20-year anniversary project currently underway and using the method, Celebrating the development of facilitation – world-wide and history long.)

ETF is a decentralised agency of the European Union that supports transitional and developing countries “to harness the potential of their human capital through the reform of education, training and labour market systems”, within the context of the EU’s external relations policy.  Michael and I were engaged on behalf of AlignYourOrg to design and facilitate a one day celebration and team-building event for current and former staff, with an element of online digital engagement as well. We had some fun with that, as you can see here!

The ETF team had arranged for professors and students of Turin’s Albertina Academy of Fine Arts to lead creative arts workshops on the day, so we were to integrate that into the programme. A launch event in early April enabled us and the artists to meet many of the staff, and to begin to prepare together for the main event. Art teams were formed and team badges distributed, team ‘historians’ and ‘archaelogists’ were appointed to unearth and collect artefacts and mementoes to share, and the all-important #ETF20 hashtag was announced to curate online contributions.

The day itself was held at a fabulous venue, the former munitions factory Arsenale of Peace, which allowed us the use of multiple large indoor spaces and a beautiful sunny courtyard as well. In our opening session in the theatre space we presented the aims and agenda of the day, below (click the image to enlarge).

#ETF20 aims & agenda

We then moved to the courtyard for a ‘constellations’ energiser, captured by Michael in another timelapse. First participants formed ‘human’ maps’ depicting where they were born, and then the location of a memorable event with ETF. Then they lined up in order of day & month of birth, and then in order of their first involvement with ETF. This warmed people up literally, as well as in terms of sharing something of themselves and their stories of involvement with ETF. We then distributed playing cards in order of participants’ first involvement, to assign them to 12 groups of 10 (by card number, excluding aces) such that each group had an equal mix of ‘old-timers’ and ‘new comers’.

The ToP Wall of Wonder (or Historical Scan) method is a powerful tool to enable a group to share and learn from their varied perspectives of a journey through history, to review the past in order to prepare for the future. In the first stage of this Wall of Wonder session, the 12 groups were invited to brainstorm and share memorable events and milestones in the 20 years history of ETF from 1994 to 2014, and anticipate future events to 2020 and beyond as well. Events were brainstormed and stories were shared at the personal and world level, as well as at the level of ETF itself, and written on cards and plotted on a timeline on the ‘sticky wall‘ at the front of the room. Participants drew on their collected artefacts and mementoes for inspiration, and plotted photographs alongside their cards – including polaroids of each of them, taken by Michael on the day, and plotted to indicate their date of first involvement with ETF.  You can see all their movement in the timelapse above, as the timeline takes shape as the front of the room.

For the second stage of the session, we introduced an element of the World Cafe conversation method by inviting participants to move tables to form 12 new groups – this time according to the suit of the playing card they had each been given (3 groups for each of the four suits). In these new groups they shared some of the stories they had told and heard, and some more, and began to discern impacts between world, ETF and personal levels, and trends over time. After each stage of the session the 12 tables shared stories and insights with each other in plenary, culminating in suggestions for what name to give to their shared journey of 20+ years.

Below are just a few of the day’s tweets, to indicate how it was received, and a handsome recommendation received from Bent Sorensen, ETF Director of Communications, on LinkedIn. For more on the day as a whole (in tweets, images and more timelapses!) click on the final image below for #ETF20 on storify, and see the beautiful ETF video of the day.

If you find yourself struggling with a similar question, or if you could use any help with engaging and aligning your stakeholders, please contact me or Michael. Otherwise do anyway join us on twitter! @martingilbraith @michaelambjorn

https://twitter.com/Mirjam_deJong/status/464328077888479234

https://twitter.com/ccieczko/status/464463417638928385

Bent Sorensen ETF recommendation

#ETF20 storify

The jazz of facilitation is magnificent in Moscow

This article was first written for the IAF Europe newsletter, April 2013

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The first week of April was Facilitation Week in Moscow.  The centrepiece of the week was the 4th annual Moscow Facilitators Conference, held on April 5th. This was accompanied by two days of facilitation training before the conference and another two days afterwards.  The conference week was convened by Liudmila Dudorova, chair of the IAF Russia chapter, and her facilitation company Personal Image.  The annual conference under Liudmila’s leadership has clearly played a significant role in promoting facilitation in Russia and attracting increasing numbers of Russian facilitators to IAF, as evidenced by the ever growing numbers of Russian delegates at the annual IAF Europe conference.

The conference itself attracted around 65 delegates at the four star Vega conference hotel, for a full day programme from 10am-7pm.  Most came from Moscow, but some also from other regions of Russia and from neighbouring countries.  Most were leaders, managers and practitioners within large Russian companies, or independent professional facilitators and other professional contractors who offer facilitation alongside other services.

St Basils Cathedral MoscowThe conference theme of idea generation, innovation and the exchange of experience was explored through eight sessions, in plenary and in two parallel groups.  I was delighted to be invited to join as an international guest presenter, along with Bruce Rowling of Pinpoint Facilitation.  Bruce has worked with Liudmila and her company in Russia over several years, but for me it was my first visit so I was delighted to be able to see something of Moscow while I was there.

I provided two days of pre-conference training to a group of 28, introducing three of ICA’s Technology of Participation (ToP) facilitation methods, namely Focused Conversation, Consensus Workshop and Action Planning.  I also provided a keynote presentation to the conference, sharing some experience of how these methods have been applied by ICA:UK in partnership with the Royal Society of Arts – in engaging and mobilising the RSA’s 27,000 Fellows to contribute to social impact through civic innovation, toward achieving the RSA’s ambition to be ‘the best place to have an idea’. My presentation can be viewed in my recent post. Bruce provided a conference session and post-conference training drawing on the Pinpoint approach and graphic facilitation.  Neither of us would have been of much use to anyone without the expert and tireless interpretation of Mikhail Rossus, although Bruce was at least adept at Russian small talk involving hello, vodka, thank you and goodbye! I am grateful to ICA Ukraine for providing ToP training materials in Russian for me.

Further conference sessions included Liudmila’s own masterclass on facilitating creativity and innovation in companies, Tim Nestik on knowledge management, Alexander Dudurov on graphic facilitation, Alexandra Kosulina & Mariya Pronina on idea generation, Victoria Bekhtereva on innovation projects and Julia Linkin with a case study of Open Space facilitation in a bank.  Creativity was emphasised throughout the day, starting with a jazz duo accompanying our opening exercise to depict how we generate ideas, by collage in the style of Matisse!

ToP facilitation training in MoscowI experienced a great spirit of sharing and learning at the conference, just as at all the IAF conferences I have attended, and clearly a great passion for facilitation. I also experienced a great hunger for tools and methods, and a particular sense of urgency in learning and applying them.  When I asked what participants hoped to gain from my conference session, the majority of responses were to do with tools and methods to apply. In tailoring my pre-conference training in advance, I was advised that participants would appreciate more methods and want little time on practice and planning to apply what they had learned, and this was certainly borne out in my experience.  In another conversation a conference delegate suggested to me that Russians like to learn and apply quickly because they feel they have some catching up to do – and they intend to catch up and overtake.  Certainly few UK courses I have delivered have attracted such close (and very welcome) attention as this one. Every moment’s break was taken as an opportunity to photograph the latest graphics, flipcharts or cards on the sticky wall for later reference, and several audio devices were recording the whole course for later playback.  I left in no doubt that ToP methods will find a valuable and active place in the toolkits of many Russian facilitators, and that facilitation itself has an important role to play in Russia.

I gained many new Facebook friends and LinkedIn connections from my visit, so I invited them to share some of their own reflections on the conference. This is what they wrote:

“This year’s conference was dynamic and really energy-intensive. It was nice to see a lot of new members and enthusiastic people who are so involved in facilitation. During our work-shop we were happy to feel the engagement of the group, their enthusiasm, genuine interest and active position. And it is very important that our European colleagues have time to visit our conference, thank you Martin for coming!” – Alexandra Kosulina, Moscow

“What I can say about this conference? There were a lot of people who know what is facilitation and who use facilitation at work, and if compared with last year’s conference the number of such people has increased considerably. This is really good, and says that the facilitation in Russia goes forward at a steady gait. The conference was very instrumental and practical – speakers, case studies, master classes – everything was very useful.” – Mariya Pronina, Moscow

“I really enjoyed it. I especially liked your examples and case studies. Thank you” – Alex Kuznetsov, Moscow

“The conference was full of new knowledge and techniques, but the most important discovery for me was the ToP method of Focused Conversation (ORID) which you set out in the training before. Last week I used it in a discussion on our annual report with the employees of our company, and I was impressed by the results – it really involved them in the discussion, and most importantly in the process of developing specific solutions for the future in a meaningful and constructive way.” – Sergey Shupletsov, Moscow

“The training was very useful to me. It broadened my knowledge of effective methods of facilitation: the ToP methods of Focused Conversation, Consensus Workshop etc. The method of Action Planning was especially interesting to me. I already practiced this method when carrying out a session on implementation of organizational decisions. It helped the group while being focused on the purposes to draw up effectively the plan of action. In addition, I also applied this method to accomplish my personal decisions. The model of behaviour shown by Martin during his facilitation has also been very inspiring to me. It is a striking example of the possibility to operate the group progressing towards making the decision, showing respect and trust for the ability of a group to create the decision by itself” – Leonid Bogdanov, Kiev

“It was interesting for me to see your style, new methods and especially new materials. Your training was just really important to me. The conference was rich in new contacts, insights and ideas. For example, just tomorrow I’ll use some new methods from that day. The Jazz of facilitation in the beginning was so magnificent!” – Victoria Bekhtereva, Moscow

 “For me it was great to discover the way to plan a project with ToP Action Planning. Especially the idea of grouping actions by teams that allows the project teams to form and work afterwards in those teams. The idea of using the Focused Conversation method in personal life is also very interesting. I certainly will try to do it. And of course the networking process during the session was valuable. My next step is to go deeply into the ICA books for more information and cases.” – Ariadna Denisova, Moscow

I am very grateful top Liudmila and Mikhail for hosting me so generously, and to everyone involved for making my first trip to Moscow such a memorable and enjoyable one.  I look forward to following the further growth and development of facilitation and IAF in Russia through the many new connections I made in Moscow.  Also I hope that other chapters of IAF in Europe and elsewhere (my own England & Wales chapter included) might emulate the Moscow Facilitators Conference in its approach!

Facilitating innovative practical solutions to today’s social challenges

Facilitating innovative practical solutionsMany thanks to Liudmila Dudorov and Mikhail Rossus and all at GoTraining & IAF Russia for hosting me so well, and to them and all who attended my course and conference presentation for making my first trip to Moscow such a memorable and enjoyable one.

Facilitating innovative practical solutions RUSThe 4th annual Moscow Facilitators conference attracted around 60 delegates, and my pre-conference training 28. There is clearly a passion for facilitation here in Russia, and a hunger for methods and tools – and a sense of urgency about getting and applying them. It seems to be an exciting place to be a facilitator!

My full conference presentation is available in English & Russian by clicking on the images above.

Facilitating innovative practical solutions to today’s social challenges – bringing together IAF, ICA and the RSA in Moscow

conference image

I am delighted to have the opportunity to deliver a conference master class and two days of pre-conference training for the 4th annual Facilitators Conference of IAF Russia, in Moscow from April 3-5.

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See the conference website in Russian or an approximate English translation, including a video clip (above) of me conveying greetings as IAF Chair to last year’s conference. This clip was recorded by conference organiser Liudmila Dudorova during the ICA:UK Participatory Strategic Planning training that she attended with me in London last year.  I shall be joined as international VIP presenter by Bruce Rowling of UK-based Pinpoint Facilitation.

The theme of this year’s conference is ‘Facilitating the creation of ideas, innovation and sharing of experience‘.  I therefore thought immediately of ICA:UK’s work with the RSA over recent years, as a source of insight and inspiration for my conference masterclass.  See the session description below, and watch this space for some of that insight and inspiration in a future blog post…

ICA UkraineThe pre-conference training will be specially adapted from ICA:UK’s Group Facilitation Methods and Action Planning courses, with Russian language materials kindly supplied by ICA Ukraine. Both the training and the conference session will be delivered in Russian by simultaneous interpretation.

Conference masterclass: Facilitating innovative practical solutions to today’s social challenges

the RSAThe RSA (www.thersa.org) is an enlightenment organisation committed to finding innovative practical solutions to today’s social challenges. Through its ideas, research and 27,000-strong Fellowship it seeks to understand and enhance human capability so we can close the gap between today’s reality and people’s hopes for a better world.

ICA:UK, the participation & developpment charityICA:UK, the participation and development charity (www.ica-uk.org.uk), is one of the Institute of Cultural Affairs’ (ICA’s) global network of non-profit, non-governmental organisations working to develop, test and demonstrate effective approaches to personal, organisational and social transformation.  ICA:UK applies this approach to developing and sustaining a culture of participation, specialising in the Technology of Participation and working with others both nationally and internationally to demonstrate effective facilitation, to train people in facilitation methods and skills, and to research the application of participatory approaches in new areas.

Since 2011 ICA:UK has partnered with the RSA to help it engage with and mobilise its Fellowship, to increase it’s social impact and achieve its ambition of being ‘the best place to have an idea’.  In this highly interactive session, Martin Gilbraith will share some examples of the approach used and its impact to date, and some of the learnings of those involved.  Participants will be introduced to some key elements of the ToP methodology, including simple but powerful tools that they can take away and try.

Martin Gilbraith is an independent facilitator, trainer and consultant based in London, UK.  He is an IAF Certified Professional Facilitator, and former IAF Chair and IAF Europe Director.  He has been facilitating and training ICA’s ToP facilitation methods since 1986.  He is an Associate and former Chief Executive of ICA:UK, and is currently serving as President of ICA International. He is a Fellow of the RSA